COMMUNICATIONS AND PUBLIC RELATIONS

Personal branding
and expert positioning

Personal brand building is an activity that will benefit both individuals, such as high-level managers, directors or athletes, and entire companies, which gain an extremely valuable resource thanks to an ambassador. With the support of the agency, an expert with valuable industry knowledge and experience has the chance to become a widely recognised opinion leader in the sector. This is achieved through a range of activities: from media training, to arranging expert articles in the media, to running social media profiles.

Why build your personal brand?

A recognisable personal brand or expert brand brings with it a number of image benefits that also translate positively into the business aspect of the business.

Greater visibility

Individuals who actively share knowledge and appear in the media are memorable to the public as well as potential business partners and stakeholders.

Brand exposure

By speaking on behalf of the company and mentioning it in the context of industry topics, the expert increases the visibility of the brand and its products in the public space.

Expert authority

Fostering the perception of oneself and the company as a whole as operating with substantive knowledge, well versed in the industry and trustworthy.

Leader image

Proactive communication helps to build the image of an industry leader who is on top of trends and ahead of the competition.

We will build your personal brand.

What kind of support do you need?

CHOOSE ONE OF THE OPTIONS

Based on an in-depth conversation, we will prepare an action strategy for you to achieve your goals and help you implement it by sharing our knowledge and experience. We will help you plan your social media activities, arrange media statements and identify which events are worth attending.

Industry authority

Proof of competence

Increased recognition

New business contacts

We will prepare a team member of your choice or jointly selected by you for the role of expert. We will provide this person with the necessary support in preparation for the expert role: we will provide media training, help him/her prepare for media interviews and statements, as well as presentations and appearances at industry events. Together, we will ensure that the expert and the brand have good visibility in their statements.

Brand exposure

Increased customer trust

Industry leader image

Reaching new audiences

Our personal branding tools: