Logo Planet Partners – Kolor

« back

Strategy and consulting

Effective strategic planning, which should take into account the entity’s business objectives, must always be based on a comprehensive assessment of the baseline situation. A correct and comprehensive analysis of the data makes it possible to effectively design a strategic basis for the brand, corporate identity or prepare an integrated marketing communications program.

Audits

Conducting a baseline analysis in the form of a communications audit, using proprietary tools

Preparation of media and social media monitoring reports

Study of identity systems of companies and institutions (visual identity systems, language of communication)

Preparation of expert guidelines for further management of brand/company communication

Data-driven communication

Communications campaign analytics (including competitive analysis)

Data communications

Data-driven campaign planning and optimization

Strategic support in the preparation of buyer persona and communication persona

Market reports

Development of marketing industry reports (image, communication methods, case studies)

Substantive and graphic development of trendbooks (identification of trends and tendencies in a given industry)

Preparation of expert opinions in strategic areas of communication of companies and institutions

Communications strategy

Strategy planning for new brands

Rebranding of brands (repositioning, change of identity, new communication)

Preparation of communication strategies and programs

International communications

Planning the communication presence of brands in foreign markets

Develop international communication plans in cooperation with local agencies

Coordinate projects implemented simultaneously in multiple markets by different agencies

Communication support for Polish clients planning foreign expansion

Let's talk business

We are also happy to respond to your challenge. We will help you clarify your goals and needs to tailor a customized offer.

Contact us

Similar case studies

Przedsiębiorstwo Energetyki Cieplnej – Gliwice Sp. z o.o.

Ground-up brand & communications development in the renewable energy industry

PEC-Gliwice asked us for support in building the brand of its new investment from scratch. The challenge was not only to creatively approach the image of the thermal waste processing center, but above all to build a positive image of the potentially controversial facility in the eyes of Gliwice residents and representatives of the administration: councilors and municipal authorities.

NATO's #ProtectTheFuture

NATO’s #ProtectTheFuture campaign

NATO and gaming? Does this combination actually work? 😮 We've proven that it does! Take a look at how the #ProtectTheFuture campaign turned out and how we celebrated together with gamers and NATO representatives at the NATO Gaming Tournament.