STRATEGY AND CONSULTING

Public Affairs

Public Affairs is, simply put, the process of managing an organization’s communications and relationships with its regulatory environment and stakeholder groups, such as public administration, political parties, non-governmental organizations, and local communities.

Influence on the direction of public discourse, build and maintain strong relationships with legislators, and engage and monitor stakeholders – all of this falls within the broad scope of our PA services.

The industries that most often need Public Affairs services are those operating in a highly regulated environment and have a direct impact on society, the environment, or the economy.

How can we help?

Monitoring regulatory changes

Legal and regulatory changes can have a huge impact on a company's operations. Our agency can monitor changes in your industry on an ongoing basis, analyzing their potential impact and preparing appropriate recommendations for action. This allows your company to react in a timely manner and implement preventive or adaptive actions.

Stakeholder Mapping

Our experts will support your organization in the process of identifying people, groups and organizations that have an indirect or direct impact on the company's operations. Mapping allows you to understand the relationships between stakeholders and the company, their needs, expectations and the level of influence on the organization. This helps to develop effective communication strategies and management of relationships with key groups.

Analysis of the competition and political environment

The PR agency also analyzes the actions of competitors and the general political situation, which allows for a better adjustment of the company's strategy to the market realities. Thanks to this, your company can avoid threats resulting from the actions of competitors or new regulations.

Building an image among decision-makers

The Planet Partners team will ensure that your company is perceived as a responsible and committed player on the market. PR activities can support building a positive image through CSR initiatives, social impact reports or information campaigns that emphasize the values ​​and activities of the organization.

Crisis management

In situations where a company is in a difficult legal or regulatory situation, a PR agency can help manage crisis communications. This includes actions aimed at protecting the company’s reputation as well as minimizing the negative effects of political or legislative decisions.

Representing interests in contacts with decision-makers

Public Affairs experts can represent your company at public consultations, industry meetings and events, presenting its position in a professional manner that is consistent with the interests of the organization. We also offer support in substantive and formal preparation for board members during direct meetings with decision-makers.

Need Public Affairs support?

Did you know that…?

There are fundamental differences between Public Affairs and lobbying, although the two terms are often used interchangeably or confused.

LOBBYING

PUBLIC AFFAIRS

At Planet Partners we do not engage in lobbying – however we do offer a full range of Public Affairs services.